With the exponential growth of the global population, the subsequent increase in global food demand, the decrease in agricultural land, and the depletion of limited natural resources, the need to improve agriculture yield has become critical. The upsurge in the urban population in developing countries, with improved quality of living due to high-income levels and the demand for fresh farm produce and animal protein, bolsters the need for crop production.
Read Report Overview: https://bisresearch.com/industry-report/digital-agriculture-marketplace-market.html
Additionally, as the food demand increases, innovation in the agriculture sector through technology and digitalization have been noticed as practical solutions to address some of the challenges coping with the global food system. Various agriculture sector suppliers are pursuing more excellent distribution and access to the regional or global supply chain. Also, the customers demand food traceability, better price transparency, and faster access to information. Digital platforms in the agriculture sector have emerged to address all the market needs.
Agriculture and the food industry are rapidly penetrating the era of platform economics. Digital technology allows such platforms to target the global market even as being rooted in the national economy. The rapid development of digital interfaces is not solely a matter of matching supply and demand. Collaborative platforms have emerged alongside marketplaces. Some of the platforms are dedicated to financing, while others are dedicated to exchanging services.
The digital agriculture marketplace offers various opportunities, such as harnessing technology to enhance usability and the Asia-Pacific region’s scope of growth. This is owing to the benefits provided by the digital agriculture marketplace, such as elimination of intermediates, platforms for multiple start-ups, delay in +supply and production, and reliable year-round crop production. Such a shift in the agriculture sector is likely to offer precision in the agriculture sector.
Due to COVID-19, the growth in the global digital agriculture marketplace market increased exponentially in 2020 and 2021; owing to the increase in the demand for agriculture products, the market is likely to witness a sharp growth over the forecast period.
Request a Sample: https://bisresearch.com/requestsample?id=1217&type=download
Furthermore, the global digital agriculture marketplace market is witnessing challenges in the agriculture sector, such as digital agricultural knowledge and poor access to networks and internet connectivity. Such challenges occur mainly in developing countries, where digital knowledge is often low, and farmers lack experience with e-commerce services. Also, in rural areas, small-scale farmers are still struggling with internet connectivity and difficulty in buying smartphones.
UPCOMING INDUSTRY TRENDS 