The commercial and industrial printing industry is currently dominated by traditional printing methods, such as offset lithography, flexography, and screen printing. However, research and developments in printing ink products, focusing on digital printing in the past decade have contributed significantly for the transformation of the global ink market. The advent and further advancements of next-generation inks help printing ink suppliers to attract consumer attention toward better quality and sustainable inks.
Sustainable new-generation inks are increasingly finding applications in end-use industries such as building and construction, textile, packaging, and advertising. The adoption can be attributed to the advantages of digital printing over analog printing methods, such as low working capital requirements, reduced labor, and physical space requirements, coupled with lower energy consumption and design flexibility.
Solvent-based inks dominated the market for over the past ten years for ceramic tile and glass printing, nonetheless aqueous, eco-solvent and UV-cured inks have been becoming increasingly popular for wide-format digital printing applications over the time. Aqueous and UV-cured inks are now widely used in textile and packaging industries.
A steep decline in the usage of conventional printing technologies is expected in the next five years, due to the increasing competition and technological advancements in the printing industry. Therefore, printing ink manufacturers are focusing toward the adoption of highly efficient next-generation ink products to increase their revenue and geographical presence to achieve better position in the global ink market in coming years.
Moreover, the coronavirus outbreak in 2020 is predicted to encourage the adoption of next-generation printing ink due to the growing need for efficient and faster printing technologies, such as inkjet and laser printing to increase the output in reduced time durations, thereby boosting the demand for next-generation ink products in the long run.
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The printing ink industry is witnessing a massive transformation from conventional to digital printing, due to various factors such as need to curb pollution, stringent government regulations on inks containing harmful chemicals, and growing inclination toward circular economy. The increased installation of inkjet printers, primarily in the textile and packaging printing industry, has driven the market over the time. Moreover, the growing demand for improved image quality in several industries such as cosmetics, food and beverage, jewelry, and fashion advertisements is expected to bolster the demand for next-generation printing ink in the next five years.
The printing industry is dependent on a plethora of substrates. Hence, there is constantly emerging demand for inks that are compatible to a wide range of substrates, such as paper, vinyls, fabrics, glass, ceramics, and metal. Interactions between the ink and the substrate is a crucial process in the printing industry. The interactions can be divided into two sub types: desirable and non-desirable. Desirable interactions process comprises complacent ink adhesion, colorfastness, lightfastness, weather and moisture resistance, and printability. However, if the interaction fails at one or more of the said parameters, it falls under non-desirable interaction. Thus, aforementioned factors play an important role in the choice of inks for a particular substrate which are fundamentally different in structure.
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